.case-band{background:var(--case-tint,var(--surface-sunken));padding-block:var(--space-7)}@media (width>=1024px){.case-band{padding-block:var(--space-8)}}.case-top{grid-template-areas:"intro""facts""hero";display:grid}.case-intro{grid-area:intro}.case-facts{grid-area:facts}.case-hero{grid-area:hero}@media (width>=1024px){.case-top{column-gap:var(--space-6);grid-template-columns:minmax(0,420px) minmax(0,1fr);grid-template-areas:"intro hero""facts facts";align-items:center}}@media (width>=1200px){.case-top{column-gap:var(--space-7);grid-template-columns:minmax(0,500px) minmax(0,1fr)}}.case-intro{gap:var(--space-4);flex-direction:column;display:flex}.case-label,.case-fact dt,.case-next-label,.case-step-meta{letter-spacing:.16em;text-transform:uppercase;color:var(--text-secondary);font-size:12px;font-weight:600;line-height:16px}.case-title{margin:0}@media (width>=1024px) and (width<=1199px){.page-title.case-title{font-size:44px;line-height:50px}}.case-line{letter-spacing:-.01em;max-width:26em;color:var(--graphite);text-wrap:balance;font-size:24px;font-weight:500;line-height:32px}@media (width>=768px){.case-line{font-size:28px;line-height:36px}}.case-lead{max-width:29em;color:var(--text-secondary);font-size:17px;line-height:27px}.case-facts{gap:var(--space-5) var(--space-5);margin:var(--space-7) 0 0;grid-template-columns:repeat(2,minmax(0,1fr));display:grid}@media (width>=1024px){.case-facts{grid-template-columns:repeat(4,minmax(0,1fr))}}.case-fact{gap:var(--space-2);padding-top:var(--space-3);border-top:1px solid var(--border-strong);flex-direction:column;display:flex}.case-fact dd{color:var(--graphite);margin:0;font-size:17px;font-weight:500;line-height:24px}.case-actions{align-items:center;gap:var(--space-4) var(--space-6);margin-top:var(--space-4);flex-wrap:wrap;display:flex}.case-note{gap:var(--space-1);color:var(--text-secondary);flex-direction:column;font-size:13px;line-height:18px;display:flex}.case-hero{margin-top:var(--space-7)}@media (width>=1024px){.case-hero{margin-top:0}}.case-note-link{color:var(--graphite);text-underline-offset:3px;text-decoration:underline;text-decoration-color:var(--border-strong)}.case-note-link:hover{color:var(--slate);text-decoration-color:var(--slate)}.case-figure{margin:0}.case-zoom{border-radius:var(--radius-md);cursor:zoom-in;display:block;position:relative}.case-zoom:focus-visible{box-shadow:var(--focus-ring);outline:none}.case-figure img{width:100%;height:auto;display:block}.case-figure.is-framed .case-zoom{background:var(--surface);border:1px solid var(--divider);box-shadow:var(--shadow-raised);overflow:hidden}.case-figure.is-framed .case-zoom:focus-visible{box-shadow:var(--focus-ring), var(--shadow-raised)}.case-caption{margin-top:var(--space-3);color:var(--text-secondary);font-size:13px;line-height:18px}.case-zoom-dialog{background:var(--surface);border:0;border-radius:16px;width:min(1600px,100vw - 32px);max-width:none;max-height:92svh;padding:0;overflow:auto;box-shadow:0 0 0 1px #111a2214,0 40px 100px -20px #04080c80}.case-zoom-dialog::backdrop{backdrop-filter:blur(4px);background:#0e151c8c}html:has(.case-zoom-dialog[open]){overflow:hidden}.case-zoom-bar{padding:var(--space-3);background:var(--surface);border-bottom:1px solid var(--divider);justify-content:flex-end;display:flex;position:sticky;top:0}.case-zoom-image{width:100%;height:auto;display:block}.case-chapter{padding-block:var(--space-8);scroll-margin-top:var(--space-4)}@media (width>=1024px){.case-chapter{padding-block:var(--space-9) var(--space-8)}}.case-body{gap:var(--space-4);max-width:27.5em;margin-top:var(--space-6);color:var(--graphite);flex-direction:column;font-size:17px;line-height:27px;display:flex}.case-chapter>.wrap+*{margin-top:var(--space-7)}.case-close{padding-block:var(--space-8) var(--space-9)}.case-close-paths{gap:var(--space-5);display:grid}@media (width>=768px){.case-close-paths{grid-template-columns:repeat(2,minmax(0,1fr))}}.case-close-panel{align-items:flex-start;gap:var(--space-5);padding:var(--space-6);background:var(--surface);border:1px solid var(--divider);border-radius:var(--radius-md);box-shadow:var(--shadow-raised);flex-direction:column;display:flex}.case-close-prompt{letter-spacing:-.01em;color:var(--graphite);font-size:24px;font-weight:700;line-height:30px}.case-close-links{gap:var(--space-3) var(--space-6);flex-wrap:wrap;display:flex}.case-next{gap:var(--space-2);margin-top:var(--space-8);padding-top:var(--space-6);border-top:1px solid var(--divider);color:var(--graphite);flex-direction:column;display:flex}.case-next-name{align-items:center;gap:var(--space-3);letter-spacing:-.02em;font-size:32px;font-weight:700;line-height:38px;transition:color .2s;display:inline-flex}.case-next-name .link-arrow{width:28px;height:28px}.case-next:hover .case-next-name{color:var(--slate)}.case-next:hover .link-arrow{transform:rotate(45deg)}.case-next:focus-visible{box-shadow:var(--focus-ring);border-radius:var(--radius-sm);outline:none}.case-card{padding:var(--space-5);background:var(--surface);border:1px solid var(--divider);border-radius:var(--radius-md);box-shadow:var(--shadow-raised)}@media (width>=768px){.case-card{padding:var(--space-6)}}.case-subhead{margin:var(--space-7) 0 var(--space-5);letter-spacing:-.01em;color:var(--graphite);font-size:20px;font-weight:700;line-height:26px}.case-chapter>.wrap+.wrap>.case-subhead:first-child,.case-card>.case-subhead:first-child{margin-top:0}.case-tag{margin-left:var(--space-2);border:1px solid var(--border-strong);color:var(--graphite);vertical-align:middle;border-radius:6px;align-items:center;padding:2px 8px;font-size:12px;font-weight:600;line-height:16px;display:inline-flex}.case-list,.case-points{flex-direction:column;margin:0;padding:0;list-style:none;display:flex}.case-list li,.case-points li{padding-block:var(--space-3);border-top:1px solid var(--divider);color:var(--graphite);font-size:15px;line-height:22px}.case-list li:first-child,.case-points li:first-child{border-top:0;padding-top:0}.case-research{gap:var(--space-5);grid-template-columns:repeat(auto-fit,minmax(260px,1fr));margin:0;padding:0;list-style:none;display:grid}.case-research-card{justify-content:space-between;gap:var(--space-5);flex-direction:column;display:flex}.case-quote{color:var(--graphite);text-wrap:pretty;margin:0;font-size:20px;line-height:30px}.case-source{color:var(--text-secondary);font-size:13px;line-height:18px}.case-people{gap:var(--space-4);grid-template-columns:repeat(2,minmax(0,1fr));margin:0;padding:0;list-style:none;display:grid}@media (width>=1024px){.case-people{gap:var(--space-5);grid-template-columns:repeat(4,minmax(0,1fr))}}.case-person{gap:var(--space-2);flex-direction:column;display:flex}.case-person-role{letter-spacing:.16em;text-transform:uppercase;color:var(--text-secondary);font-size:12px;font-weight:600;line-height:16px}.case-person-name{letter-spacing:-.01em;color:var(--graphite);font-size:22px;font-weight:700;line-height:28px}.case-person-job{color:var(--text-secondary);font-size:15px;line-height:22px}.case-person .case-tag{margin:var(--space-2) 0 0;align-self:flex-start}.case-handoffs{gap:var(--space-3);margin:0;padding:0;list-style:none;display:grid}@media (width>=1024px){.case-handoffs{gap:var(--space-3) var(--space-7);grid-template-columns:repeat(2,minmax(0,1fr))}}.case-handoff{align-items:center;column-gap:var(--space-2);row-gap:var(--space-1);padding-block:var(--space-3);border-top:1px solid var(--divider);grid-template-columns:auto minmax(24px,48px) auto;display:grid}.case-handoff-label{color:var(--text-secondary);grid-column:1/-1;font-size:15px;line-height:22px}@media (width>=768px){.case-handoff{column-gap:var(--space-3);grid-template-columns:auto 48px auto minmax(0,1fr)}.case-handoff-label{padding-left:var(--space-3);grid-column:auto}}.case-name-pill{border:1px solid var(--border-strong);border-radius:var(--radius-sm);background:var(--surface);color:var(--graphite);white-space:nowrap;justify-self:start;padding:4px 10px;font-size:14px;font-weight:600;line-height:20px}.case-handoff-line{background:var(--border-strong);height:1px;position:relative}.case-handoff-line:after{content:"";border-top:1px solid var(--border-strong);border-right:1px solid var(--border-strong);width:7px;height:7px;position:absolute;top:-3px;right:0;transform:rotate(45deg)}.case-decisions{gap:var(--space-5);margin:0;padding:0;list-style:none;display:grid}@media (width>=1024px){.case-decision.has-screen{gap:var(--space-7);grid-template-columns:minmax(0,5fr) minmax(0,7fr);align-items:center;display:grid}}.case-decision .case-figure{margin-top:var(--space-6)}.case-decision-figure .case-zoom{aspect-ratio:1440/820}.case-decision-figure img{object-fit:cover;object-position:top;height:100%}.text-link:hover .link-arrow.is-down{transform:translateY(3px)}@media (width>=1024px){.case-decision .case-figure{margin-top:0}}.case-decision-text{align-items:flex-start;gap:var(--space-4);flex-direction:column;display:flex}.case-decision-title{letter-spacing:-.01em;color:var(--graphite);font-size:24px;font-weight:700;line-height:30px}.case-options{gap:var(--space-2);flex-direction:column;margin:0;padding:0;list-style:none;display:flex}.case-option{align-items:flex-start;gap:var(--space-3);color:var(--text-secondary);font-size:15px;line-height:22px;display:flex}.case-option.is-chosen{color:var(--graphite);font-weight:600}.case-option-mark{border:1px solid var(--border-strong);border-radius:50%;flex:0 0 18px;height:18px;margin-top:2px}.case-option.is-chosen .case-option-mark{border-color:var(--slate);background:var(--slate)}.case-option-mark svg{fill:none;width:16px;height:16px;stroke:var(--on-graphite);stroke-width:1.8px;stroke-linecap:round;stroke-linejoin:round;display:block}.case-tradeoff{color:var(--graphite);font-size:15px;line-height:22px}.case-tradeoff-label{font-weight:600}.case-strip{gap:var(--space-4);padding:8px 8px var(--space-3);scroll-snap-type:x mandatory;grid-auto-columns:220px;grid-auto-flow:column;margin:-8px -8px 0;scroll-padding-inline:8px;list-style:none;display:grid;overflow-x:auto}.case-strip>li{scroll-snap-align:start}@media (width>=1024px){.case-strip{gap:var(--space-5);grid-template-columns:repeat(5,minmax(0,1fr));grid-auto-flow:row;margin:0;padding:0;overflow:visible}}.case-strip .case-zoom{border:1px solid var(--divider);box-shadow:var(--shadow-raised);background:var(--surface);overflow:hidden}.case-strip .case-zoom:focus-visible{box-shadow:var(--focus-ring), var(--shadow-raised)}.case-direction .case-zoom{aspect-ratio:3/4}.case-direction .case-figure img{object-fit:cover;object-position:top;height:100%}.case-direction-name{margin-top:var(--space-3);color:var(--graphite);font-size:15px;font-weight:700;line-height:22px}.case-direction-leads{color:var(--text-secondary);font-weight:400}.case-direction .case-caption{margin-top:var(--space-1)}.case-strip-caption{margin-top:var(--space-3)}.case-system{gap:0 var(--space-8);display:grid}@media (width>=1024px){.case-system{grid-template-columns:repeat(2,minmax(0,1fr))}}.case-colours{margin:0 0 var(--space-4);flex-direction:column;padding:0;list-style:none;display:flex}.case-colour{align-items:center;gap:var(--space-3);padding-block:var(--space-3);border-top:1px solid var(--divider);grid-template-columns:28px 72px minmax(0,1fr);font-size:15px;line-height:22px;display:grid}.case-colour:first-child{border-top:0;padding-top:0}.case-swatch{background:var(--swatch);border-radius:6px;width:28px;height:28px}.case-colour-name{color:var(--graphite);font-weight:600}.case-colour-means{color:var(--text-secondary)}.case-components{margin-top:var(--space-7)}.case-process{gap:var(--space-4) var(--space-5);margin:0;padding:0;list-style:none;display:grid}@media (width>=768px){.case-process{grid-template-columns:repeat(3,minmax(0,1fr))}}.case-step{gap:var(--space-1);padding-top:var(--space-3);border-top:1px solid var(--border-strong);flex-direction:column;display:flex}.case-step-title{color:var(--graphite);font-size:17px;font-weight:700;line-height:24px}.case-step-line{color:var(--text-secondary);font-size:15px;line-height:22px}.case-stats{gap:var(--space-5);grid-template-columns:repeat(2,minmax(0,1fr));margin:0;display:grid}@media (width>=1024px){.case-stats{grid-template-columns:repeat(4,minmax(0,1fr))}}.case-stat{justify-content:flex-end;gap:var(--space-2);flex-direction:column-reverse;display:flex}.case-stat dt{color:var(--text-secondary);font-size:13px;line-height:18px}.case-stat dd{letter-spacing:-.01em;color:var(--graphite);margin:0;font-size:20px;font-weight:700;line-height:28px}.case-next-columns{gap:var(--space-5);display:grid}@media (width>=1024px){.case-next-columns{grid-template-columns:1fr 1.4fr 1.4fr}}.walk-steps{gap:var(--space-8);flex-direction:column;margin:0;padding:0;list-style:none;display:flex}.walk-step{gap:var(--space-3);flex-direction:column;display:flex}.walk-title{letter-spacing:-.01em;color:var(--graphite);font-size:24px;font-weight:700;line-height:30px}.walk-body{max-width:27.5em;color:var(--graphite);font-size:17px;line-height:27px}.walk-step-figure{margin-top:var(--space-4)}.walk[data-mode=pinned]{gap:var(--space-7);grid-template-columns:minmax(0,4fr) minmax(0,6fr);display:grid}.walk[data-mode=pinned] .walk-steps{gap:0}.walk[data-mode=pinned] .walk-step{justify-content:center;min-height:70vh}.walk[data-mode=pinned] .walk-step-figure,.walk[data-mode=stacked] .walk-step-alt{display:none}.walk-frame{top:max(var(--space-6), calc(50vh - 250px));align-self:start;gap:var(--space-4);flex-direction:column;display:flex;position:sticky}.walk-frame[hidden]{display:none}.walk-stepper{grid-template-columns:repeat(var(--walk-steps,6), minmax(0, 1fr));gap:var(--space-2);display:grid}.walk-seg{background:var(--divider);border-radius:1px;height:2px;transition:background .3s ease-out}.walk-seg[data-done]{background:var(--slate)}.walk-seg[data-active]{background:var(--focus)}.walk-screens{display:grid}.walk-screen{opacity:0;grid-area:1/1;transition:opacity .4s ease-out}.walk-screen[data-active]{opacity:1}@media (prefers-reduced-motion:reduce){.walk-screen,.walk-seg{transition:none}}.walk--phone{--walk-phone:min(340px, calc((100vh - 96px) * .45))}.walk--phone[data-mode=pinned]{grid-template-columns:minmax(0, 1fr) var(--walk-phone);gap:var(--space-8)}.walk--phone[data-mode=pinned] .walk-step{min-height:60vh}.walk--phone .walk-frame{top:max(var(--space-4), calc(50vh - var(--walk-phone) * 1.1 - 12px))}.walk--phone[data-mode=pinned] .walk-screen:not([data-near]){display:none}.walk--phone .walk-step-figure{max-width:320px}.walk--phone .case-figure.is-framed .case-zoom{border-radius:40px;padding:7px;display:block}.walk--phone .case-figure.is-framed img{border-radius:33px}.case-switch-screens{gap:var(--space-6);margin-top:var(--space-5);flex-direction:column;display:flex}.case-switch-name{margin-bottom:var(--space-3);color:var(--graphite);font-size:15px;font-weight:600;line-height:20px}@supports selector(:has(*)){.case-switch:has(.faq-audience-input[value=before]:checked) .case-switch-screen[data-option=after],.case-switch:has(.faq-audience-input[value=after]:checked) .case-switch-screen[data-option=before]{display:none}.case-switch-name{clip:rect(0 0 0 0);white-space:nowrap;width:1px;height:1px;position:absolute;overflow:hidden}}.case-brand-figure{--attune-deep:#0754d5;--attune-soft:#359ef5}.case-brand{gap:var(--space-5);display:grid}@media (width>=1024px){.case-brand{grid-template-columns:minmax(0,7fr) minmax(0,5fr);align-items:stretch}}.case-brand-hero{align-items:center;gap:var(--space-6);padding-block:var(--space-7);flex-wrap:wrap;display:flex}.attune-deep{fill:var(--attune-deep)}.attune-soft{fill:var(--attune-soft)}.attune-mark{flex-shrink:0;overflow:visible}.case-brand-stage{align-items:center;gap:var(--space-3);flex-direction:column;display:flex}.case-brand-name{align-items:flex-start;gap:var(--space-2);flex-direction:column;display:flex}.case-motion-caption{text-align:center;flex-direction:column;align-items:center;display:flex}.case-replay{align-items:center;gap:var(--space-2);min-height:44px;margin-top:var(--space-3);border:1px solid var(--border-strong);border-radius:var(--radius-sm);background:var(--surface);font:inherit;color:var(--graphite);cursor:pointer;padding:0 14px;font-size:14px;font-weight:500;line-height:20px;transition:border-color .2s,color .2s;display:inline-flex}.case-replay[hidden]{display:none}.case-replay svg{fill:none;stroke:currentColor;stroke-width:1.6px;stroke-linecap:round;stroke-linejoin:round;width:16px;height:16px}.case-replay:hover{border-color:var(--slate);color:var(--slate)}.case-replay:focus-visible{box-shadow:var(--focus-ring);outline:none}.case-brand-word{letter-spacing:-.025em;color:var(--graphite);font-size:44px;font-weight:700;line-height:50px}.case-brand-treatments{gap:var(--space-4);grid-template-columns:repeat(3,minmax(0,1fr));margin:0;padding:0;list-style:none;display:grid}.case-brand-tile{border:1px solid var(--divider);border-radius:var(--radius-md);background:var(--surface);place-items:center;min-height:140px;display:grid}.case-brand-tile[data-tone=dark]{background:var(--graphite);border-color:var(--graphite)}.case-brand-tile[data-tone=mono]{color:var(--graphite)}.case-motion-tiles{gap:var(--space-4);margin:0 0 var(--space-4);grid-template-columns:repeat(2,minmax(0,1fr));padding:0;list-style:none;display:grid}@media (width>=768px){.case-motion-tiles{grid-template-columns:repeat(3,minmax(0,1fr))}}@media (width>=1024px){.case-motion-tiles{grid-template-columns:repeat(5,minmax(0,1fr))}}.case-motion-tile{align-items:center;gap:var(--space-1);width:100%;height:100%;padding:var(--space-5) var(--space-3);border:1px solid var(--divider);border-radius:var(--radius-md);background:var(--surface);font:inherit;color:inherit;text-align:center;cursor:pointer;flex-direction:column;transition:border-color .2s,box-shadow .2s;display:flex}.case-motion-tile:disabled{cursor:default}.case-motion-tile:not(:disabled):hover{border-color:var(--border-strong)}.case-motion-tile:focus-visible{box-shadow:var(--focus-ring);outline:none}.case-motion-tile[data-playing]{border-color:var(--focus);box-shadow:0 0 0 1px var(--focus)}.case-motion-tile .attune-mark{margin-bottom:var(--space-3)}.case-motion-name{color:var(--graphite);font-size:15px;font-weight:600;line-height:22px}.case-motion-use{color:var(--text-secondary);font-size:13px;line-height:18px}.case-toc{z-index:10;position:sticky;top:0}.toc-rail{display:none}.toc-bar{background:var(--paper);border-bottom:1px solid var(--divider);position:relative}.toc-menu{max-width:var(--content-max);margin:0 auto;padding-inline:20px}@media (width>=768px){.toc-menu{padding-inline:40px}}.toc-summary{justify-content:space-between;align-items:center;gap:var(--space-4);cursor:pointer;min-height:56px;list-style:none;display:flex}.toc-summary::-webkit-details-marker{display:none}.toc-summary:focus-visible{outline:none}.toc-summary:focus-visible .toc-button{box-shadow:var(--focus-ring)}.toc-current{color:var(--graphite);white-space:nowrap;text-overflow:ellipsis;font-size:15px;font-weight:600;line-height:20px;overflow:hidden}.toc-button{align-items:center;gap:var(--space-2);border:1px solid var(--border-strong);border-radius:var(--radius-sm);background:var(--surface);min-height:44px;color:var(--graphite);flex-shrink:0;margin-left:auto;padding:0 14px;font-size:14px;font-weight:500;line-height:20px;display:inline-flex}.toc-chevron{fill:none;stroke:currentColor;stroke-width:1.5px;stroke-linecap:round;stroke-linejoin:round;width:16px;height:16px;transition:transform .2s}.toc-menu[open] .toc-chevron{transform:rotate(180deg)}.toc-menu-list{max-height:60vh;padding:0 0 var(--space-3);gap:2px;margin:0;list-style:none;display:grid;overflow-y:auto}.toc-menu-link{align-items:center;gap:var(--space-3);min-height:44px;padding:0 var(--space-2);border-radius:var(--radius-sm);color:var(--graphite);font-size:15px;line-height:20px;display:flex}.toc-menu-link:hover{background:var(--surface-sunken)}.toc-menu-link:focus-visible{box-shadow:inset 0 0 0 2px var(--focus);outline:none}.toc-menu-link[aria-current]{color:var(--focus);font-weight:600}.toc-menu-number{letter-spacing:.16em;width:24px;color:var(--text-secondary);font-size:12px;font-weight:600;line-height:16px}.toc-progress{height:2px;position:absolute;bottom:-1px;left:0;right:0}.toc-progress-fill{background:var(--focus);height:100%;transform:scaleX(var(--toc-progress,0));transform-origin:0;display:block}@media (width<=1199px){.case-chapter{scroll-margin-top:72px}}@media (width>=1200px){.case-layout{column-gap:var(--space-7);max-width:var(--content-max);grid-template-columns:200px minmax(0,1fr);margin:0 auto;padding-inline:40px;display:grid}.case-main .wrap{max-width:none;margin-inline:0;padding-inline:0}.case-toc{top:var(--space-6);z-index:auto;margin-top:var(--space-9);align-self:start}.toc-bar{display:none}.toc-rail{margin:0;padding:0;list-style:none;display:block;position:relative}}@media (width>=1280px){.case-layout{padding-inline:0}}.toc-item{align-items:center;height:44px;padding-left:22px;display:flex;position:relative}.toc-link{min-height:44px;color:var(--text-secondary);align-items:center;font-size:15px;font-weight:500;line-height:20px;transition:color .2s;display:inline-flex}.toc-item[data-state=done] .toc-link{color:var(--graphite)}.toc-item[data-state=current] .toc-link{color:var(--focus);font-weight:600}.toc-link:hover{color:var(--slate)}.toc-link:focus-visible{border-radius:var(--radius-sm);box-shadow:var(--focus-ring);outline:none}.toc-seg{background:var(--divider);border-radius:1px;width:2px;height:100%;position:absolute;top:50%;left:4px;overflow:hidden}.toc-fill{background:var(--slate);width:100%;height:100%;transform:scaleY(var(--toc-fill,0));transform-origin:top;display:block}.toc-item:last-child:after{content:"";background:var(--divider);border-radius:1px;width:8px;height:2px;position:absolute;top:calc(150% - 1px);left:1px}.toc-marker{background:var(--focus);width:8px;height:8px;transform:translateY(calc(var(--toc-tip,22px) - 4px));border-radius:50%;transition:transform .12s linear;display:none;position:absolute;top:0;left:1px;box-shadow:0 0 0 3px #2f7bea2e}.case-toc[data-live] .toc-marker{display:block}@media (prefers-reduced-motion:no-preference){html:has(.case-toc){scroll-behavior:smooth}}@media (prefers-reduced-motion:reduce){.toc-marker,.toc-link,.toc-chevron{transition:none}}
